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Luxury Campaigns and Branding
8 posts
Gucci’s Bold Strategy: Selling Paris Properties to Attract High-End Clients
Noticing Gucci’s strategic sale of Paris properties raises questions about luxury retail’s future; could this redefine how brands connect with affluent consumers?
Richemont CFO Joins Mytheresa Board: Impacts on Luxury Retail
How will Burkhart Grund’s appointment to Mytheresa’s board influence luxury retail dynamics and the balance of power among brands? Stay tuned for insights.
Adidas Reports Strong Sales and Profit Gains for Fourth Quarter
Noteworthy sales and profit gains from Adidas in the fourth quarter hint at a promising future, but what innovative strategies are driving this success?
The Evolving Art of Brand Collaborations: What’s Next?
Get ready to explore the transformative power of brand collaborations and uncover what innovative strategies lie ahead for your business success.
Ralph Lauren Names Bob Ranftl COO, Mercedes Abramo to Lead North America
Outstanding leadership changes at Ralph Lauren signal a transformative phase—what strategies will Bob Ranftl and Mercedes Abramo implement to drive growth?
Adidas Ends the Year Strong With Impressive Fourth-Quarter Sales Growth
Unprecedented growth marked Adidas’ fourth quarter, but what ambitious strategies lie ahead for the brand’s future? Discover the details inside.
Louis Vuitton Embraces Friendship in a Bold New Campaign
Join BLACKPINK’s Lisa and Saoirse Ronan in Louis Vuitton’s captivating campaign that redefines luxury through friendship—discover the artistry behind their vibrant connection.